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Email Tony Fannin: tfannin@bebranded.net * Call: 317-797-7226
 
 
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BE Somebody

Fabulous. Amazing. Loved. Cool.
You can be anything, but most importantly, you need to be what your customers need you to be. The more you mean something to them, the less you are a commodity.

We help you BE somebody to your customers through our expertise in branding and integrated marketing. Your brand and marketing should be meaningful and relevant to your customer’s lives.

We have worked with Fortune 500 companies and innovative entrepreneurs. If you truly want to turn prospects and customers into raving fans and evangelists, let’s talk. BE Somebody.

  • 01/26/2012
    by Tony Fannin, CEO/Partner, BE Branded  | Could color be the ultimate brand expression? It makes sense. It’s evokes emotion. It connects with the heart first. It is easily understood in any language. It is quickly identified with just a glance. For example, Tiffany owns a specific shade of robin’s egg blue. All you have [...]
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    Thu, 26 Jan 2012 13:43:22 +0000
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  • 01/23/2012
    by Tony Fannin, CEO/Partner, Be Branded  | Women shoppers are digitized to the max. They are, not only, the world’s largest market, but they are also the leaders in utilizing technology to accomplish their tasks. When it comes to motherhood, digital tools become even more important. In an article by Matt Carmichael entitled, “Kids take [...]
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    Mon, 23 Jan 2012 22:11:42 +0000
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  • 01/20/2012
    by Tony Fannin, CEO/Partner, BE Branded  | With the 2012 Super Bowl coming upon us, the NFL recently made an announcement that the 2013 Super Bowl will be streamed via NBC’s web site and Verizon. The NFL has been streaming the Sunday Night Football edition in recent years to see how the technology will work [...]
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    Fri, 20 Jan 2012 11:40:46 +0000
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  • 01/16/2012
    by Tony Fannin, CEO/Partner, Be Branded  | An interesting trend is starting to develop in the world of branding and marketing. Several large brands are using celebrities to become their brand gurus and marketing Creative Directors. Jay-Z is working for Anheuser-Bush. Justin Timberlake has been named Creative Director at Callaway Golf. Lady Gaga is overseeing [...]
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    Mon, 16 Jan 2012 16:41:48 +0000
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  • 01/11/2012
    by Tony Fannin, CEO/Partner, Be Branded  | Since the advent of new media and social media, many of the digital faithful have sounded the demise of traditional media. I know it’s cool and hip to say, “We no longer use TV, print, or radio for our advertising. Instead we use Facebook, SEO, and apps.” But, [...]
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